Digital Marketing & Content Specialist

• Plan and execute online marketing strategies to build brand awareness and generate leads • Manage and optimize Facebook/Instagram ad campaigns (boosting, targeting, retargeting) • Develop and implement branding strategies that reflect our identity • Research and identify potential clients and market opportunities online • Create high-quality video content and reels for social platforms • Perform video editing (transitions, audio sync, subtitles, etc.) • Design engaging visuals, graphics, and layouts for social media • Write catchy, conversion-driven captions and ad copy • Collaborate with internal teams to align content with goals • Analyze performance data and adjust campaigns for better ROI